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PANAM SPORTS UNVEILS REVITALIZED WEBSITE

The Pan American Sports Organization creates a new online hub for Americas’ Olympic Movement, keeping in line with the Strategic Plan which emphasizes enhanced communication with key stakeholders.

The innovative and modern design provides a renovated look and user-friendly interface to showcase our premier events and the incredible athletes of the Americas.

MIAMI, FLORIDA (June 29, 2018) – Panam Sports, together with JTA Design, proudly present a fresh and contemporary website to serve as the foundation for sport in the Americas.

The revitalized and cutting-edge look to the PanamSports.org website will allow the organization to efficiently and effectively communicate the latest updates across the region to National Olympic Committees, athletes, Panam Sports partners, media, potential clients and of course, the devoted and passionate sports fans throughout the continent.

The new user-friendly design makes it it easier than ever to stay informed about sport. From monthly eNewsletters with athlete results to official communications from our leadership, PanamSports.org will be your new online destination for Olympic news from the Americas.

The platform will offer educational and development resources for our athletes and NOCs as well as entices new partners and sponsors to grow their brand together with Americas’ largest sporting event and athlete community. Key dates and qualification guidelines to Panam Sports’ biggest events are also available for viewing and download.

Dedicated pages to the most important events of the Americas are also featured in the modern design, including Panam Sports’ premier event, the Lima 2019 Pan American Games. A calendar of the organization’s events and meetings also allows everyone to stay informed about the latest developments in the region.

Panam Sports believes the state-of-the-art digital hub will increase and enhance our fan base while leveraging the influencers who currently engage with Panam Sports to further expand our communications and brand reach.

“In changing the design of our website, we wanted to create something that is not only visually attractive and easy to use, but also an essential tool for our National Olympic Committees, athletes, coaches and media to use for information and educational resources. We strive for our online home to be the primary reference point that everybody turns to to find about events and activities across our continent,” said Panam Sports Secretary General, Ivar Sisniega.

“We wanted to design and develop a website that reflects Panam Sports’ new and striking visual identity as well as the organization’s energy and dynamism. We believe that this flows throughout the website; not just in the look and feel but also through the accessible and attractive user experience. It has been a great privilege for JTA Design to work with such a prestigious client as Panam Sports and we hope that the new website will help the organization continue to grow and serve its stakeholders,” said JTA Design Managing Director, Salvador Ramirez.

Panam Sports invites all National Olympic Committees, athletes, fans and partners to visit the new website and subscribe to our monthly newsletter for the latest news from the Americas delivered straight to your inbox.

ABOUT PANAM SPORTS 

Panam Sports is the leader of sport and the Olympic Movement in the Americas. We propel the development of sport and support our 41 member NOCs to inspire more participation at the world-level as well as participation of the youth to prepare the generation to come in our region. 

Panam Sports works closely with athletes, National Olympic Committees (NOC), Organizing Committees of all regional games, Pan American Sport Confederations, International Federations (IF) and the International Olympic Committee to secure the success and celebration of our main event, the Pan American Games. 

For the latest news and updates about Panam Sports, visit our websitewww.panamsports.org. Follow us on Facebook, Instagram, Twitter and YouTube @PanamSports 

ABOUT JTA DESIGN

JTA Design produces winning designs, from branding to websites, advertising and publications, for sports governing bodies, organising committees, bidding organisations and other sports-related stakeholders.

The company’s clients include Panam Sports, ANOC, EOC, WADA, ITA, FIVB, WBSC, FIE, IWF, UIPM and SportAccord Convention.

For more information, please contact:

Alejandro Goycoolea – Communications Director

alejandro@panamsports.org Tel: +56 994081884

Kevin Nutley – Strategic Communications 

knutley@panamsports.org Tel +1 678 2626612